Presentation Topics

 A practical session on transforming everyday places into compelling visitor experiences through intentional storytelling, placemaking, and content strategy. Ideal for chambers, downtown groups, and small destinations looking to increase visitation without large marketing budgets. 

 A candid look at why traditional attraction lists and generic promotion fall flat and how destinations can reposition their assets into story-driven visitor journeys that increase length of stay and spending. 

 Drawn from real-world accessible tourism campaigns and destination audits, this session helps organizations identify quick wins and long-term strategies to make experiences more welcoming for sensory-sensitive and disabled travelers. 

 A behind-the-scenes guide to sourcing, managing, and maximizing travel content creators as strategic partners, not just influencers. Covers audience alignment, deliverables, and how to turn campaigns into lasting destination assets. 

 Designed for one-person DMOs and small tourism offices, this session breaks down how to audit existing assets and package them into cohesive, bookable experiences without needing new infrastructure or major funding. 

 Perfect for CVBs, regional tourism boards, and community stakeholders, this session reframes tourism as an economic, cultural, and community development tool and provides practical ways to communicate tourism’s value to residents, partners, and local leaders.